OUR COLOURS

 
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Our colours play an integral part of our publicity.


We have a wide range of colours but they need to be applied in a certain way.

 

The Hackney Green Palette

Our corporate palette should be used for any project that is coming from the whole Council rather than a specific service area or campaign. For example, the Annual Report or the A-Z of Services. 

 
 
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Here’s a great example of the Hackney Green palette in action

 
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 Secondary Colours

 

The secondary palettes can be used for individual campaigns or for service-specific publications. 

 

Colour Rules

 

Only one group of colours is used within a document for headlines, supergraphics, background colours and icons. 

Here’s a few examples

 
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Exceptions to this rule are made only for directories, where navigation is colour coded, or in a magazine or newsletter, such as Hackney Today. You must speak to communications or the design team if your campaign or project needs to take this exception into consideration.

 
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